Establish an online presence. There is a variety of ways you can use the Internet for free advertising:
- Build a website. Use a free online webpage-building platform offered by a free hosting service like Heliohost or AwardSpace. Free hosting sites also provide you with free subdomains, so that you do not have to purchase a domain name, and you can include your subdomain URL on all of your email messages, blog and forum posts and directory listings.
- Author a blog. There are many free-to-use blog sites that allow you to set up, run and interact with visitors on your very own, customizable blog. Blogging on topics related to what you offer is not only a great way for how to advertise at no cost to you, but also to build a reputation as an expert in your field.
- Create social networking accounts. Gain followers, connections and fans by setting yourself up on social network sites. Link your accounts to each other, to your blog and to your web page in order to exponentially increase your Internet free advertising capabilities.
- List yourself in directories. If you are interested in how to advertise online in a way that does not require regular maintenance, then directories are a great option. Simply search the Internet for directories and listing sites like SICCODE.com, choose your category and submit your information.
- Contribute to blog posts and forums that are related to what you are advertising. Don't make it obvious that you are trying to advertise for free by pitching yourself. Rather, offer useful advice and/or information that pertains to the subject matter of the blog you are commenting on, and include a link back to your site.
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